Celebrity

Kicking off the A-Side of his new single, Max’s own 12″ Original Mix of ‘Celebrity’ is full of fat, booty-rocking synth bass and slick breakbeats.  The sheen of the vocoder line ‘We might as well all be a celebrity’ hints a playful dig at a self-imploding pop culture (post ‘X-Factor’) and its tongue in cheek motif swirls around your head long after the song ends.  The Second mix comes from Anglo-Norwegian producer duo, Toy, blending the en vogue ‘Scandinavian space-disco’ sound with a 1979 sci-fi soundtrack style; think ‘Numbers’ by Kraftwerk meets Willy Wonka’s Chocolate Factory!  This mix is hard to resist.

The B-Side of the vinyl takes a decidedly deeper direction.  The Soma Records whizkids, Silicone Soul, start with a truly blissful nine minutes of percussive, lush, hypnotherapeutic house with their ‘Hypnohouse Dub’.  Its sporadic hints of Detroit house, thread of tribal percussion, warm progressive bassline and flutters of the distinctive vocal will be brighten up even the darkest corners of every club it graces this winter.  The fourth remix on the vinyl is a total electro-dub workout from Brighton boy-wonder, Richie Phoe.  Mr Phoe is more than a little handy with his production skills and this track is no exception; a constantly evolving beat and more textures than you’d find in your average trip to FADS make for a very doped-out listening experience.

The final (download only) remix, from Massachusetts’ DJ C, evocative of the beat-grinding madness of Squarepusher or Aphex Twin, gracefully respects the melody, vocal and funk of the original, giving an experimental genre a sugar coating for the new, unfamiliar listener.